There are times when building a roadmap isn’t enough, and doing the inner work isn’t enough — you need both.
Who I am.
I spent twenty years building large-scale international content systems, the last ten as a program manager for brands like Instagram, Meta and Apple. I took enormous, ambiguous, too-many-moving-pieces projects and turned them into a manageable roadmap.
Those twenty years taught me that the first plan is never the last one. You learn things by moving that you will never learn standing still. When you're ready to move, I know how to build a map, and how to redraw it as new information comes to light.
I work with adults navigating a major transition. A layoff, a divorce, a loss, a move, an illness, or just the realization that something about their life no longer fits. People who are ready to use this moment as a reorienting point.
I came to this work after navigating a major transition of my own. Like, all of the above, squeezed into one year. I came to understand, in my body, that a roadmap alone is not enough and the inner work alone is not enough. You need both.
My style is empathetic and human. I partner with you rather than direct you, hold space for the messy parts, listen deeply, and reflect your feelings back so you can understand yourself more clearly. We’ll brainstorm together, create a plan, and if you want, I’ll help hold you accountable to it. We’ll design it in a way that feels right to you. The goal is clarity in your next steps.
Coaching vs. Therapy
What’s the difference?
A licensed therapist can diagnose, treat, and help you process the past. That work is foundational, and sometimes you need to tackle it first.
Coaching is future-focused. We start where you are and build toward where you want to go. No diagnosis, no treatment.
What is transition strategy?
Most coaching tackles the inner work. You talk, you're heard, and you may or may not leave with an insight or a plan.
That may not be enough when your life is going through upheaval. We’ll do both: we do the inner work and we develop actionable steps.
We look at the thing that feels like an enormous daunting mess, break it up into pieces, and work out the steps, while holding space for the emotions. Then we adjust as you move forward. That forward motion is the part I bring from twenty years of program management. A global program strategist, but for your life.
If you’re looking for straight ICF coaching, I know several good ones and I’d be happy to connect you.
So what does trauma-informed mean?
It means I understand that transitions land in the body and grief doesn’t always look the same. It shows up in both big and quiet ways and it’s not always clear that that’s what we’re coming up against.
In practice:
I won't rush you past the heavy parts to get to the action items
I'll notice when something bigger is in the room, and name it. We’ll sit with it instead of pushing you to bypass it
I’ll offer tools and exercises, if you want them, to help metabolize the difficult emotions
What it does not mean: I don't treat trauma. I don't diagnose. I work with trauma awareness, so we can move forward without letting the trauma sideline you indefinitely.
Where I might not be the right fit
If the trauma is still very alive in you, loud and raw, where you feel like you’re just surviving the days, coaching isn't the first step. Therapy is. I'll tell you that gently and early, and I’d be happy to work alongside a therapist if you already have one.
If you’re ready to move forward, let’s talk.
Credentials
I trained at Moving the Human Spirit, an ICF-accredited program in trauma-informed coaching. I also hold a certificate in Therapeutic Yoga for Trauma Recovery from Dr. Arielle Schwartz, covering somatic, movement, and polyvagal techniques.
I have a BA in sociology and an MBA in international business management.
